Resume
Experience
2018 - Present
UX / UI Lead (Senior Art Director)
BORN Group
Singapore
In BORN, I lend my expertise to:
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Running discovery workshops with executive stakeholders for global clients to find out their problem statements, and to gather requirements.
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Working closely with clients and internal team during production to ensure that both business and user goals are met.
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Head-sphere entire project from start to end.
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Guide junior members towards better execution and design thinking.
2013 - 2017
Senior Art Director
Tribal Worldwide (DDB Group)
Singapore
2011 - 2013
Interactive Designer
Possible Worldwide
Singapore
Education
2008- 2011
Nanyang Polytechnic
Diploma in Digital Media Design (Interactive Media)
Achievement
The 3 years for the diploma course help build the foundation from developing relevant skill sets in the digital media industry such as typography, GUI, web design, design thinking skills.
Top 15% for Year 2, Semester 2
Top 15% for Year 3, Semester 1
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Software skillset
Sketch & Figma
Where the creation magic happens for every platform or devices.
Adobe Photoshop & Adobe Illustrator
Where the beautiful images and icons get created and born.
InVision App
Where the prototyping and brainstorming sessions forms.
Miroboard
Where the collaboration and ideation between all magicians start from.
Confluence Jira
Where the documentations and stories tracking gets stored.
Languages
English
Mandarin Chinese