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UXUI Revamp   –––   2018

Jebsen & Jessen

Role

Design Lead (Visual Design)

Tools Used

Sketch, Adobe Photoshop, 

InVision, Jira, Miro

Summary

MHE-Demag required a B2B eCommerce experience that would grow brand awareness and enable their customers to self-serve as they lacked an online presence, missing opportunity to both educate users and encourage increased orders of their services and products.

mhe-insitu.png

Awards

  • Finalist - eCommerce B2B Fulfilment
    Asia eCommerce Award 2018

The Process

Discovery

  • Site Audit

  • Competitor Landscape

  • Goals & Ambitions

  • User Journey 

  • Creative Exploration

Delivery

  • Wireframe

  • Visual Design

  • UAT

  • Style Guide

Creative Digital Exploration & Direction

Consists of selected designs and components at their exploratory stage.

mhe Typography1.jpg
mhe Typography2.jpg
mhe Color Palette.jpg
mhe UI Component.jpg

Modular Development

Design flexible modules that help cater to MHE-Demag huge catalouge of different requirements without reinventing the entire website.

vds-home-mhe.png

Mobile First Approach

mobiles.png

Digital Transformation

Built with traditional B2C functionalities as well as specific B2B features. Users can view their online and offline order history, manage internal multi-step purchase approval processes, and use a quick order functionality to select numerous products at once.

vds-dt-mhe.png
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